Community Management

Map Maker Community Manager – LatAm Mapping Competition

Community Management

Identify, engage and reward Map Maker ‘super users’

Event Management

Venues, agenda, collateral, imagery

Mexico City, Mexico. November, 2009

Zurich, Switzerland. March 2010

Lima, Peru. April, 2010

  • Donation event at Universidad Mayor de San Marcos Auditorium
  • Mapping party with 80 web developers

PR

  • Campus Party organization
  • University’s authorities and professors
  • Prize winners
  • Lima Valley Community (web developers)

Content & Social Media

Google Official Blogs

Media coverage

Mexico

Perú

Impact

Dramatic increase in volume of User Generated Content in the region: 145% growth in editions MoM, and 300% increase looking at pre-competition data.

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